The Gewista Group
Gewista is one of Austria's largest media corporations and, as the absolute market leader in Vienna and the most important agglomerations; it is also the country's most important provider of Out of Home advertising.
|67% ||JCDecaux Central and Eastern Europe Holding |
|33% ||Progress Holding Company |
(Gewista Werbe GmbH, Gewista Service GmbH, Progress Salzburg, Megaboard GmbH, KulturFormat Gmbh, Arge Autobahnwerbung GmbH, Infoscreen Austria GmbH, Progress Werbeland und Rolling Board Oberösterreich)
Gewista and its holdings
Progress Salzburg markets advertising on billboards, Rolling Boards, City Lights, Transport Media and notice boards in Salzburg. Since the partial acquisition of building-based advertising it has advanced to become the leading provider of Out of Home advertising in Salzburg. Progress Werbeland currently has around 3,000 billboard spaces at its disposal. It focuses on areas of high population density such as Linz, Wels, Styr and all the regional capitals, as well as locations and POS that are significant from a traffic-related viewpoint. With 3,000 billboard spaces in upper and lower Austria in its portfolio, the USP from upper Austria is meanwhile a much sought-after player in the field of outdoor advertising.
With more than 2.500 INFOSCREENs in and around the public transport system in Austria's capitals INFOSCREEN is ranked among Austria’s mass media with the greatest coverage due to a national daily reach of 10%.
With more than one thousand advertising surfaces, Megaboard offers you an advertising medium that is characterised by its size, high contact frequency, exclusive locations, illumination and freedom of design.
The ARGE Autobahnwerbung, a consortium for motorway advertising, offers unique advertising opportunities on traffic boards located at motorway slip roads and dual carriageways. Rolling Board OÖ (Upper Austria) completes the nationwide offering of Out of Home advertising options. KULTURFORMAT, a company offering small cultural initiatives and event organisers in Vienna an opportunity to post legal and reliable advertisements in A1, A2 and strip formats on power lines and electrical switching boxes.