Gewista is one of Austria's largest media enterprises and the country's most significant outdoor advertising company. Its significance is the result of its absolute market leadership in the country's capital of Vienna and the most important agglomeration areas.
Austria's Out-of-Home market in figures
Total turnover: around 256 million Euros per year
Volume share:7.3 per cent of all advertising expenditure in Austria in the classic segment (status: 2015).
Gewista – part of an international network
Gewista is integrated in the JCDecaux Group at an international level. JCDecaux holds the majority share in Gewista and is the uncontested Number 1 in Austria, just as it is in its home country of France. All activities in Eastern and Central Europe are directed from Vienna.
Gewista in the Austrian market
|Billboard spaces (24 sheets):
||680 locations / 1,130 pages / around 3,100 faces
||80‘‘ Screens: 125, 32‘‘ Screens at escalators: 262, 2 Videowalls: 46‘‘ 4x4 items
||around 5,200 advertising surfaces on metros, trams, buses and in metro stations also 6.200 advertising surfaces outside on metros, trams, buses and ap. 2.200 metro ad signs
|Furthermore: surfaces for permanent advertising and information signs; special advertising carriers; advertising surfaces in and on public buildings, stadiums and other points of traffic.